Visa Signature Card "The Good News" Witty Golf Humor Print Ad 1999 1990s
Visa wants its Signature card to feel like freedom with a sense of humor, and this 1999 ad delivers a joke about golf. A man in a flat cap, argyle socks and knickers lines up a putt on a gnarled tree branch while looping script announces "The good news" and "The bad news." Warm sepia tones and a surreal, storybook scene give the card pitch a playful 1990s twist. It is a fun reminder that luxury credit once came with a sense of wit.
- Fine print explains the card has no preset spending limit
- Promises a concierge service and airmiles for worldwide travel
- Tagline signs off "It's Everywhere You Want To Be"
- Golf and finance memorabilia collectors can enjoy this one
- Measures approximately: 8" x 11"
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