Nikon FE2 Camera "Not Every Artist Uses A Brush" Sunset Print Ad 1985 1980s

Nikon wants photographers to see themselves as artists, and this 1985 ad makes the case with a fiery sunset behind a lone tree under the headline "Because not every artist uses a brush and palette." The photo, titled "Electric Sunset," fades from black to amber in a gradient that no painter would scorn. A black FE2 body sits at lower right under the slogan "We take the world's greatest pictures," and the whole page reads as peak 1980s camera marketing.

• Copy touts a top shutter speed of 1/4000 and through-the-lens flash metering
• The ad calls the FE2 "the ultimate artist's tool"
• Tiny print at the bottom mentions a membership club for owners
• Excellent for darkroom fans, studio walls and gear collectors
• Measures approximately: 8" x 11"