Martex Grand Patrician Towel Model Bed Bare Necessities Print Ad 1997 1990s
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A model with a white towel wrapped on her head and a tan towel around her body sits on a rumpled white bed in this 1997 Martex ad. Her bare shoulders and arms set a sensual, early-morning mood that fits the "The Bare Necessities" tagline, with the headline "What they're wearing in Paris, New York and Milan. (At 7 A.M.)"
- Bare shoulders, arms and legs peek out from the cozy towel
- Soft, sun-washed bedroom photography feels dreamy and intimate
- Tagline "The Bare Necessities" adds a playful wink
- Promotes the Grand Patrician long-fiber Egyptian cotton towel
- A stylish 1990s bath and linen ad for collectors
- Measures approximately: 8" x 11"
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