Jergens Shea Butter Winter Swing Glowing Skin Bare Legs Print Ad 2009 2000s
Jergens asks, "Isn't winter supposed to be dull?" and answers with a glowing woman in a sunny dress swinging through a snowy forest, her bare legs and bare feet the proof of radiant skin. The 2009 ad promotes Shea Butter Moisturizer for deep conditioning and instant radiance. It speaks to women who dread dry, flaky cold-season skin. The bold juxtaposition of warm tones against falling snow is a memorable piece of late-2000s skincare storytelling.
- Wordplay about "winterless skin" ends the copy block
- A tall pump bottle at the top left shows the product
- Great for winter, skincare and beauty-themed collections
- Measures approximately: 8" x 11"
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