Jergens Natural Glow Face Moisturizer SPF 20 Skincare Print Ad 2007 2000s

Jergens wants a healthy glow to feel like quiet confidence you can wear every day, and this 2007 ad sells it with a luminous profile portrait. The model gazes off to the side with warm, sun-kissed skin and bare shoulders, one strap of silvery fabric slipping near her collarbone. The amber backdrop and soft focus reflect the bronzed beauty trend of the 2000s, when gradual glow beat obvious tan. It speaks to shoppers who want sun-touched color without a salon visit.

• Headline urges readers to make a first impression a naturally glowing one
• New SPF 20 version of the face moisturizer comes in three customized shades
• Fine print touts oil-free, dermatologist-tested formulas, with a one week later shade strip
• Pairs well with skincare and sun-care ads in a binder or display sleeve
• Measures approximately: 8" x 11"