Lingerie
Enter a world of timeless allure with our collection of original vintage lingerie magazine advertisements. From the elegance of Edwardian corsets to the satin slips of the 1930s and the playful nightgowns of the 1960s, each authentic print preserves the artistry, design, and charm of its era. These ads, carefully sourced from their original publications, showcase the colors, typography, and photography that once shaped fashion’s most intimate moments. Perfect for framing or curating within a personal archive, every piece offers collectors a rare glimpse into the evolving styles and cultural trends of lingerie across the decades. Whether you favor the romantic details of early 20th-century undergarments or the bold confidence of modern designs, this collection celebrates the beauty and history of lingerie advertising through the last century.
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Calvin Klein 1990s Print Advertisement Christy Turlington Underwear Bra Panties
This original 1990s Calvin Klein advertisement features the iconic model Christy Turlington showcasing Calvin Klein underwear. The black and white ...
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Lovable 1990s Print Advertisement Bra Lace "He'll Start to Beg"
This captivating 1990s Lovable print advertisement showcases a model in a lace bra, emphasizing the allure and comfort of the lingerie. The ad feat...
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Guess 2000s Print Advertisement 2004 Sarah Mutch Pink Blue Panties Bra Coat
This captivating Guess print advertisement from the 2000s features Sarah Mutch, showcasing a blend of fashion and allure. The ad highlights Sarah i...
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La Perla 1990s Print Advertisement Lace White Sexy Bra Panties Lingerie
This stunning La Perla print advertisement from the 1990s showcases an elegant and sexy lingerie set. The model is adorned in a delicate white lace...
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Miu Miu 1990s Print Advertisement Lingerie Red Bra Panties Short Blonde Hair
This original 1990s Miu Miu print advertisement showcases a striking image of a woman with short blonde hair, wearing a vibrant red lingerie set. T...
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La Perla 2000s Print Advertisement Blonde Shadows Bra Panties Lingerie
This stunning La Perla advertisement from the 2000s showcases an elegant and alluring lingerie set. The image features a model in delicate, sheer b...
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Tommy Hilfiger 2000s Print Advertisement 2003 Intimates Tropical Bra & Panties
This original 2003 Tommy Hilfiger print advertisement showcases a stunning model in a tropical setting, wearing a light blue bra and panties from t...
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Playtex 1990s Print Advertisement 1996 Bra Getting Ready for Work
This vintage 1996 Playtex advertisement showcases a woman getting ready for work, highlighting the New Cross Your Heart bra with side shaping. The ...
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Valentino 1990s Print Advertisement Intimates Lingerie Bathroom Bra Panties
This captivating 1990s Valentino print advertisement showcases an elegant and alluring scene featuring a model in intimate lingerie. The model, dre...
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Versus Gianni Versace 1990s Print Advertisement Legs Skirt Panties Rare
This vintage Versus Gianni Versace advertisement from the 1990s showcases a striking image of a model in a flowing white skirt, emphasizing her leg...
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Victoria's Secret 1990s Print Advertisement 1991 Lingerie Stockings Lace
This captivating Victoria's Secret print advertisement from 1991 showcases the elegance and allure of their lingerie collection. The image features...
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Hanes 2000s Print Advertisement 2005 Jennifer Love Hewitt Actor
This Hanes advertisement from the 2000s features actor Jennifer Love Hewitt showcasing the Body Creations Collection. She is elegantly posed in a b...
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Papillon Blanc 1990s Print Advertisement Nightie Leopard Print
This original 1990s Papillon Blanc advertisement features a stunning model showcasing a leopard print nightie, epitomizing the bold and glamorous f...
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Le Mystere 2000s Print Advertisement Lingerie Bra Plunge French
This original Le Mystere print advertisement from the 2000s showcases the brand's Sculptural Plunge Push-up Bra, paired with a low rider thong. The...
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Valentino 1990s Print Advertisement Intimates Lingerie Mirror Bra Panties
This original 1990s Valentino print advertisement showcases an intimate and alluring scene featuring a model in delicate lingerie. The black and wh...
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Bali 1990s Print Advertisement Ad 1999 Lingerie Shapes Bodysuit Embrace
Original 1999 Bali ad shows a curly-haired model reclining on a cloud of white feathers in a cream Amazing Shapes bodysuit, photographed from above...
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Tommy Hilfiger 2000s Print Advertisement (2 pages) 2002 Intimates Beach Lingerie
This is an original 2002 Tommy Hilfiger print advertisement featuring their Intimates Beach Lingerie collection. The two-page spread showcases a mo...
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Vanity Fair 1990s Print Advertisement 1991 Lingerie Satin Slip Purple Model
This original 1991 Vanity Fair print advertisement showcases a model elegantly posing in a luxurious purple satin lingerie set. The ad captures the...
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DKNY Lingerie 2000s Print Advertisement 2001
This DKNY Lingerie print advertisement from 2001 captures a sensual and intimate moment between a couple. The woman is seen wearing a minimalistic ...
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Victoria's Secret London Black Lace Bodysuit 1990s Print Advertisement Ad 1994
This vintage 1994 Victoria's Secret print advertisement features a stunning model showcasing a black lace bodysuit from the London collection. The ...
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Vanity Fair Bodysleeks Bra & Panties at Window 1990s Print Advertisement Ad 1994
Step back into the 1990s with this original Vanity Fair Bodysleeks Bra & Panties print advertisement from 1994. This vintage ad showcases a stu...
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Wonderbody Push-Up Plunge Bra Slip Blonde 1990s Print Advertisement Ad 1996
This vintage 1996 Wonderbody advertisement showcases the alluring Push-Up Plunge Bra Slip. The black and white image features a captivating model w...
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La Perla Lingerie Bra Panties Fur Airplane 2000s Print Advertisement 2001
This captivating La Perla lingerie advertisement from 2001 showcases the elegance and allure of early 2000s fashion. The image features a stunning ...
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Ronsard French Bra & Panties Sweet Model 1980s Print Advertisement 1983
Print advertisementRonsardMeasures approximately 8" x 11" Print advertisement only, not the featured product Original advertisement removed from pr...
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Donna Karan Intimates Model Bed Feet 1990s Print Advertisement (2 pages) 1993
This captivating Donna Karan Intimates print advertisement from the 1990s showcases a sensual and elegant scene. The two-page spread features a mod...
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Trendsetters Velvet Lace Bra Panties Redhead 1990s Print Advertisement 1993
This 1993 Trendsetters print advertisement showcases a stunning redhead model adorned in a luxurious velvet lace bra and panties set. The image exu...
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Wonderbra "Plan to run into your ex" Lingerie 1990s Print Advertisement 1995
This vintage Wonderbra print advertisement from the 1990s showcases a confident woman wearing a lacy push-up bra, exuding allure and sophistication...
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La Perla Lingerie Singer Sexy Legs 1990s Print Advertisement Ad 1992
This captivating 1992 La Perla lingerie advertisement showcases a glamorous singer exuding confidence and allure. The image features the singer sea...
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Curvation Bra and Shaping Panty Full Figure 2000s Print Advertisement 2008
This Curvation Bra and Shaping Panty print advertisement from 2008 showcases a confident, full-figured woman modeling the brand's Side Shaper Under...
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Jockey for Her Debbie Erickson Graduate 1980s Print Advertisement 1985
Print advertisementJockey for HerMeasures approximately 8" x 11" Print advertisement only, not the featured product Original advertisement removed ...
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Bali Bra Custom-Fit System 1980s Print Advertisement 1981
Print advertisementBaliMeasures approximately 8" x 11" Print advertisement only, not the featured product Original advertisement removed from print...
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Bali Bra "Luxury is when life adjusts you" 2000s Print Advertisement 2005
This 2005 Bali Bra advertisement showcases a luxurious and elegant bra designed for ultimate comfort and style. The ad features a confident woman w...
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Jockey Formfit 2000s Print Advertisement 2000 Underwear Panties Legs
This vintage Jockey Formfit print advertisement from the 2000s showcases a striking image of a woman wearing white panties, with her midsection and...
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Litchi de Huit 8 Lingerie Bra Lace See Through 1980s Print Advertisement 1981
Print advertisementLitchi by HuitMeasures approximately 8" x 11" Print advertisement only, not the featured product Original advertisement removed ...
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Wacoal iBra & Panties Brunette 2000s Print Advertisement 2005
This Wacoal iBra & Panties print advertisement from the 2000s showcases the sleek and seamless design of the iBra. The ad features a model wear...
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Olgalon by Olga Bra Lingerie Flower 1980s Print Advertisement 1981
Print advertisementOlgaMeasures approximately 8" x 11" Print advertisement only, not the featured product Original advertisement removed from print...
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Calvin Klein Perfectly Fit Bra & Panties 2000s Print Advertisement (2 pgs) 2005
This is a captivating 2005 Calvin Klein Perfectly Fit Bra & Panties print advertisement. The two-page spread showcases a model in a sleek black...
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Hanro of Switzerland Lingerie Bra Panty Boat Deck 1990s Print Advertisement 1996
This Hanro of Switzerland lingerie print advertisement from 1996 showcases a stunning model in a sophisticated black bra and panty set, posing eleg...
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Jockey for Her Carla O'Connor Realtor 1990s Print Advertisement Ad 1992
This vintage 1992 Jockey for Her advertisement features realtor Carla O'Connor, showcasing the comfort and style of Jockey's lace accents underwear...
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Playtex Secrets Lingerie Bra Panties Curvy Model 1990s Print Advertisement 1995
This 1995 Playtex Secrets ad pairs a woman in a body-skimming tan dress with the line This woman's body isn't as good as it looks. A black panel at...
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Victoria's Secret Stephanie Seymour Bed White 1990s Print Advertisement 1996
This Victoria's Secret print advertisement from the 1990s showcases the elegance and allure of Stephanie Seymour in a white cotton ensemble. The ad...
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La Perla Lingerie Leopard Black Lace 1990s Print Advertisement Ad 1992
This captivating 1992 La Perla Lingerie print advertisement showcases a glamorous model draped in luxurious black lace lingerie, set against an opu...
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Victoria's Secret The Miracle Bra Lingerie 1990s Print Advertisement 1995
This vintage 1995 Victoria's Secret advertisement showcases the elegance and allure of The Miracle Bra. Featuring a model in a delicately laced whi...
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Maidenform Lingerie Centuries Pushed Around 1990s Print Advertisement Ad 1992
This vintage 1992 Maidenform lingerie advertisement captures the evolution of women's fashion and undergarments through the centuries. The ad featu...
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Maidenform Lace Bra Newspaper 1990s Print Advertisement Ad (2 Pages) 1993
This vintage 1993 Maidenform lace bra advertisement is a captivating two-page spread from the 1990s. The ad features an elegant lace bra artfully d...
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La Perla Sexy Lingerie Body Legs 1990s Print Advertisement Ad 1993
This La Perla advertisement from 1993 showcases a stunning model in a delicate lace bodysuit, exuding elegance and sensuality. The model is adorned...
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Chantelle 2000s Print Advertisement 2007 Lingerie Stephanie Seymour Bra Sexy
This 2007 Chantelle Paris lingerie ad is a black and white portrait of supermodel Stephanie Seymour with windswept hair, in a black lace-trimmed br...
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WOW Bra without Wires Two Brunettes 1980s Print Advertisement Ad 1985
Print advertisementWOW Measures approximately 8" x 11" Print advertisement only, not the featured product Original advertisement removed from print...
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FAQs
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Lingerie — About this collection
Explore magazine print advertisements from the early 1900s to today. This collection highlights slips, bras, girdles, and foundation sets. See studio photography and fashion editorial styles by decade. Each listing is an original magazine ad page. It is not a reprint and not the garments shown.
Why collectors love Lingerie ads
These pages capture fit, silhouette, and styling in real time. They show how underpinnings shape dresses and suits. Taglines reveal ideals around comfort and allure. Type and layout chart branding history across eras. Prices, stockists, and sizing notes help date a page. Many campaigns feature models, singers, or actors. Designers study these ads for cut, fabric, and closure ideas.
What you will find here
Browse ads across many decades and aesthetics. Compare silk and rayon slips to nylon innovations. See bullet bras, soft-cup bras, and structured girdles. Follow strap, hook, and panel changes over time. Review shapewear lines from subtle control to firm support. Note color stories and seasonal campaigns by era.
Reading the details
Look at seams, boning, and stitching near closures. Observe cup seaming and strap width by decade. Study panel placement, gussets, and elastic quality. Packaging art and size charts often appear in sets. Retailer imprints and studio credits aid provenance. These clues help date Lingerie precisely for display.
1930s–1950s shapewear focus
Collectors often seek 1930s to 1950s foundation pieces. Expect girdles, corselettes, and structured slips here. Waist nippers and garter details appear frequently. Ads show silhouette goals for each period’s dresses. Materials and closures evolve with wartime and postwar supply. This arc makes Lingerie history especially engaging.
Dating tips for Lingerie magazine print advertisements
Match silhouettes to known dress trends by decade. Hair, makeup, and hosiery styling provide quick signals. Phone formats and postal zones also help date pages. Patent numbers and fabric claims refine date ranges. Photographer styles can identify campaigns at a glance. Use several clues together for best accuracy.
Condition and care notes
All pages are original magazine ad pages. We ship flat in an archival sleeve with backing board. Use UV-safe frames and acid-free mats for display. Avoid direct sun and high humidity where possible. Handle edges with clean, dry hands. Light dusting is usually enough for care.
Building themed walls
Create trios by decade, palette, or silhouette. Pair bullet bra imagery with hourglass daywear ads. Mix black-and-white portraits with color campaigns for contrast. Add packaging close-ups for graphic interest. Rotate displays seasonally to limit light exposure. Curate sets that express your favorite eras.
How to search this collection
Use decade terms to narrow quickly. Try “1930s slip,” “1940s girdle,” or “1950s bra.” Open items and use zoom to check details. Read titles for year, subject, and key features. Save favorites and compare before checkout. Return often to see newly listed advertisements.
Tasteful imagery and audience
Collectors value aesthetic, design, and history here. Designers study construction, materials, and silhouette effects. Many buyers enjoy the elegance of classic underpinnings. We present Lingerie ads as cultural and fashion documents. Each page preserves visual history for research and display. Choose pieces that match your preferred era and mood.
Keep browsing on our site
Explore related Clothing Ads for outfit context.
Browse by decade with By Decade to refine searches.
Further reading
Understand twentieth-century foundations in The Met’s essay: Twentieth-Century Silhouette and Support.
See an overview of underwear history via the V&A: Inside “Undressed: A Brief History of Underwear”.
Notes and reminders
Every item here is an original magazine ad page. It is not a reprint and not the garment itself. Titles list decade and subject for quick reference. Descriptions add collector terms used by enthusiasts. These Lingerie pages suit framing, study, and curated displays. Enjoy the archive and build a set you love.